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Salesforce EEB101 Exam Syllabus Topics:

Salesforce Email Essentials (EEB101) Sample Questions:

1. A marketer sent an email to a group of subscribers with an invalid link.
What step could the marketer take to correct the link after the email has been sent?

A) Change the link in Job Links under Tracking
B) Resend the email with the correct link
C) Change the URL Expiration in Email Administration
D) Update the link using AMPscript

2. A marketing associate at Northern Trail Outfitters must create an email campaign for the company's new winter offerings. Which method could the associate use to create the email message? (Choose 2)

A) HTML Paste
B) User-initiated email message
C) Email Send Wizard
D) Email templates

3. A marketer wants to grow the company's email subscriber list via social channels and its mobile app. Which best practice can the marketer use to grow the subscriber list? (Choose 2)

A) Promote content on social channels that requests an email address
B) Search Facebook fans' profiles for mail addresses
C) Send unsolicited requests on Twitter to sign up for email
D) Provide and opt-in checkbox on the mobile app registration form

4. Which type of content can an email content box contain? (Choose 3)

A) Dynamic
B) Smart Capture
C) Static
D) A/B Testing
E) Freelance

5. List 3 unsubscription methods?

A) Survey
B) Subscription Center
C) Reply Email
D) One-Click Unsubscribe

Solutions: